Bentleys of the Future Royal College of Art

Royal College of Art students create exciting new concepts for iconic British manufacturer with state-of-the-art software (Crewe, England. 1 February, 2010) Some of the world’s best young designers from London’s Royal College of Art (RCA ) have created a series of remarkable ‘Bentleys of the Future’ designs in a unique partnership with the famous British company. Eighteen Vehicle Design Course Masters students have spent the last few months studying the work of Bentley’s leading designers, including Head of Exterior Design Raul Pires who played a key role designing the company’s new Mulsanne flagship. Drawing on Bentley’s proud design heritage.
They have sought to develop a range of striking and futuristic car designs. Now four of the RCA students have been shortlisted to refine their designs with Pires and his colleagues with a winner and runner-up both being invited to join the Crewe-based company for a six month secondment in the Bentley design studio. Professor Dale Harrow, Head of Vehicle Design at the RCA explained: “Working with Bentley has inspired these young designers to create a coupe for the 21st Century that embraces the latest aerodynamics technology. The Vehicle Design Course attracts postgraduate students from across the world and it has been fascinating to see them make a connection with a British marque that has such a distinguished heritage.”